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Item Details | Price |
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Instructor: Umar Tazkeer / Sahil Sir
Language: Hindi & English
Validity Period: Lifetime
Note : Live Classes starting from 12th July, 2024
Our Course Specialities :
✅ Complete Practical Course/ Live Sessions
✅ 2 Months Course - Monday - Wednesday- Friday (7:30pm - 9:30pm)
✅ Get Certified by our Agency UT Digital Media
✅ Tasks and Assignments during each Topic based on Practical Projects and Scenarios.
✅ Recordings will be available.
✅ Limited Seats
✅ Trainers : Umar Sir & Sahil Sir
✅ Note: Only Selected Students will be taken into the course.
✅ There is be private group / Community with batchmates. (Access will be there Post Course)
✅ Who can attend : D2C Founder , Performance Marketers, Media Buyers
Session | Topics |
Week1 | Introduction to Paid Advertising for DTC Brand |
Role of Paid Ads in DTC Growth | |
Setting Goals and KPIs for Paid Campaigns | |
Things to remeber Before starting a D2C advertising | |
Understanding Your Target Audience | |
Budget Allocation and Bid Strategies | |
Choosing the Right Channels for Your Brand | |
Developing a Creative Strategy for Ads | |
Week2 & 3 | Meta for D2C Brands |
Setting up Facebook Ads Accounts Perfectly | |
Best Creative Practices for 2024 | |
Ad Angles for 2024 (What's working in 2024) | |
Advanced FB Campaigns Structures (The Exact Framework that we follow today) | |
Understanding the Important Metrics | |
Analyzing Performance Based on Core Metrics | |
Role of UGC Content in Meta Ads | |
ROI Optimization | |
A/B Testing Approach | |
Actual Strategies to Scale your FB Ads Campaigns | |
Working with Creatives to optimize for Fatique | |
Leveraging AI and Machine Learning | |
Preparing Reports | |
Week 4 & 5 | Google Ads for D2C Brands |
Setting up Google Ads Accounts Perfectly along with Proper Conversions | |
Feed optimization Advanced | |
RIght Campaigns Structure to use in Google Ads | |
Role of DSAs / Brand Campaigns and PMax Campaigns and Their Importance individually. | |
Reporting in Google Ads | |
Different Google ads Scripts for D2C Brand | |
Actual Strategies to Scale your Google Ads Campaigns | |
Week 6 | How to Get d2c Clients |
How to Get into Discovery Calls, Price them and Close them. What's working for us. | |
Week 7 & 8 | Capstone Project and Course Wrap-Up |
Capstone Project: Participants will develop and present a comprehensive paid advertising campaign plan for a hypothetical DTC brand. This project will encompass strategy development, audience targeting, creative execution, budget allocation, and expected outcomes. |
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Course Wrap-Up: Review of key learnings, discussion on the continuous evolution of paid advertising, and strategies for staying ahead. | |
Note | Three Classes a Week : Monday , Wednesday , Friday 7:30pm - 9:30pm |
Total Time : 2 Months (8 Weeks) | |